Chalkle
Silvia Zuur
Social Enterprises
Business, technical skills combined with
making a difference socially
Making community change
Sustainable
Social
Why? What is the social impact of the
business and why?
Social Need: True social need your business
is answering. Is it a perceived need, real need etc: Environmental Context
Not only measure it on financial measures
but also on environmental
Enterprise
How? Can I make the impact?
Dollars: reality, conflict within a team
Business Model
Structure:
Bottom Line
6 Business elements:
Intent: focus on a social or environmental problem
Business Model
Profits
Ownership and Control
Accountability and Transperancy
Scale
Think what is your own business and what is
its purpose
Chalkle:
Sharing knowledge in the community
Using the internet to connect those who
want to learn with those who want to teach for classes to the real world
Anyone can teach… everyone can learn
Community partnerships
Programs
Professional Development
Ie high school running classes, art schools etc
Government cut funding in 2009 and lots
shut down because of old admin systems and not current
Encouraging a user paying
Pitch
What is the product
State the problem
State the solution/how?
Stats market research
Where are we selling our product?
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